Featured On ESPN
“The beating heart of Alabama’s cigar tradition.”
From the Marty Party in Tuscaloosa to Bryant–Denny Stadium, ESPN has spotlighted how R&R Cigars keeps the victory-cigar legacy alive—supplying the Tide’s celebratory smokes and welcoming fans to light up their own wins.
🏆 A Smoky Symbol of Crimson Pride
Few college football traditions run deeper than the Third Saturday in October—when Alabama and Tennessee clash and the winner lights up a victory cigar. The custom traces to Bear Bryant and trainer Jim Goosetree in the 1960s: after toppling Tennessee, the team marked the moment with cigars—a sweet, smoky seal on a job well done.
Decades later, the ritual lives on across locker rooms, tailgates, and living rooms. It’s not just a smoke—it’s Alabama history.
From Tradition to Today
In Tuscaloosa, R&R Cigars – The Cigar Mansion proudly supplies the Crimson Tide with victory cigars—partnering with the program since 2015. Owner Reagan Starner created a signature blend to honor family and his late best friend, superfan Cameron Luke “Fluffopotamus” Ratliff.
You’ve seen the handoffs and celebrations on ESPN—right down to the cigar that Coach Nick Saban put to his lips after Tennessee. During Tennessee week, our sales soar because fans join the tradition, too.
Born in the Bryant Era
Victory cigars began as a simple, powerful ritual after beating Tennessee—now a timeless mark of Crimson excellence.
Crafted by R&R
Signature blends by Reagan Starner, honoring family and the legacy of superfan Cameron Luke “Fluffopotamus” Ratliff.
Your Turn to Celebrate
Light up your own wins—big games, big moments, or any Saturday that feels like one.
